the plastic problem

It is estimated that, at our current pace, by 2050, there will be more plastic than fish in the ocean.

We refuse to allow that to happen.

Because nature can’t cope with synthetic plastics. Nature can’t break them down, so the plastics just stay, killing our animals and polluting our food chain, our own and our children’s health.

the plastic problem

It is estimated that, at our current pace, by 2050, there will be more plastic than fish in the ocean.

We refuse to allow that to happen.

Because nature can’t cope with synthetic plastics. Nature can’t break them down, so the plastics just stay, killing our animals and polluting our food chain, our own and our children’s health.

We needed a new direction: Regeneration.

From nature, to nature. Repeat.

We needed a new direction: Regeneration.

From nature, to nature. Repeat.

WHAT should we DO WITH WASTE?
There are several different categories of waste management models. But these models are not all created equal when it comes to sustainability.
We believe that the ideal model is a circular one.
In our case, that means that the natural ingredients we use to make our material end up being broken down by nature. Then nature uses this as nutrition to make more of the natural materials that we used in the first place. Toraphene™ is made entirely from nature and is broken down by nature to make yet more nature. No pollution, no harm, just nature.
The Material
what should we do with waste?
There are several different categories of waste management models. But these models are not all created equal when it comes to sustainability.
We believe that the ideal model is a circular one.
In our case, that means that the natural ingredients we use to make our material end up being broken down by nature. Then nature uses this as nutrition to make more of the natural materials that we used in the first place. Toraphene™ is made entirely from nature and is broken down by nature to make yet more nature. No pollution, no harm, just nature.
The Material
tHE OLD MODEL
The old linear economic model is the one we’re all familiar with. The resources you use to make things, end up as nothing but polluting waste. On this model, everything that is taken, becomes waste. So, the more natural resources that we take, the more pollution we make.
THE BROKEN MODEL
Recycling really doesn’t work. The recycling process involves toxic additives that make recycled plastics even worse for our oceans and food chain than un-recycled plastics. The added toxicity that happens every recycle means that after a few re-recycles the recycled plastic must be disposed of anyway. Hence the waste in this picture.
THE BROKEN MODEL
Recycling really doesn’t work. The recycling process involves toxic additives that make recycled plastics even worse for our oceans and food chain than un-recycled plastics. The added toxicity that happens every recycle means that after a few re-recycles the recycled plastic must be disposed of anyway. Hence the waste in this picture.
THE SUSTAINABLE MODEL
Given the failure of recycling, there is only really one remaining actually sustainable economic model. That is the re-use of resources, even seemingly indirectly, for instance as fertiliser. The idea is basically that everything is put back into the system from which it once came so that ultimately nothing is wasted.

Our plan: harness nature to heal nature.

We want to help end plastic pollution by replacing it with something that works for both people and the planet.

So we have created a viable replacement:

• commercially viable
• home compostable
• ocean degradable

That’s Toraphene.

Our plan: harness nature to heal nature.

We want to help end plastic pollution by replacing it with something that works for both people and the planet.

So we have created a viable replacement:

• commercially viable
• home compostable
• ocean degradable

That’s Toraphene.

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